Our first simple offering is a t-shirt featuring California as an island. Our t is 100% cotton t-shirt pre-shrunk and printed with water-based inks by Social Imprints, a San Francisco-based company that lives its values. Founded in 2008 by Jeff Sheinbein and Kevin McCracken, it hires at least 80% of its employees from at-risk populations, paying them a living wage and giving them the training and the freedom to excel.